List of 10 Best CRM for Small Business and Startups - Startup Wonders (2023)

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Customer Relationship Management or CRM is a set o strategies for managing a company’s relationships, interactions with and behavior of customers and prospects. When someone talks about CRM, they usually refer to a CRM system. CRM software is a tool that helps companies stay connected to customers and improve profitability by streamlining processes.

So, here is the list of 10 best CRM software for startups. Most of them are the best free CRM for startups as they come with a free trial. This list of customer relationship management software for small business will help you decide which one have the best CRM tools for small business.

Hubspot

List of 10 Best CRM for Small Business and Startups - Startup Wonders (1)

HubSpot CRM is the best CRM for as it comes for free, forever. That means you can enjoy up to 10,00,000 contacts, users, and storage without any expiration dates whether you are a single user or a team of 1,000 employees. This CRM helps you automate the tasks and close more deals with less data entry.

With the CRM software, you can sort deals won and lost, schedule appointments, and send contracts. Tracking performance is very easy with this suite as it comes with email and website tracking and automated lead capturing. You can also get 15 minutes of a free call with the free plan every month using your own phone number.

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Pricing Plans: Free plan, Starter at $50/user/month, Professional at $80/user/month

(Video) TOP 5 FREE CRM Software for Small Business | BEST CRM software [2022]

Zoho CRM

List of 10 Best CRM for Small Business and Startups - Startup Wonders (2)

Zoho CRM is one of the best CRM software for small businesses as it comes free of cost with options to upgrade to paid plans for better features. The CRM suite comes with multichannel communication, sales forecasting, performance reports, automation and more. Using Zoho CRM, you can reach out to prospects at the right moment and engage them across every channel.

Zoho CRM software helps businesses of all sizes close more deals with the smarter way. You can chat with or call your AI-powered sales assistant Zia for any customer information from your CRM. You can capture leads and manage your brand’s social media interactions, make sales calls effective with single click dialing, prompt reminders and call analytics.

Pricing Plans: Standard ($12/user/month), Professional ($20/user/month), Enterprise ($35/user/month), Ultimate ($100/user/month)

Salesforce

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List of 10 Best CRM for Small Business and Startups - Startup Wonders (3)

Salesforce is an exhaustive CRM solution for small businesses. The CRM software has impressive features like Contact Management, Opportunity Management, Lead Management and more. You can also forecast your sales, define workflow and approvals, share and synchronize files and managing partners.

With customers like InMobi, Urban Ladder, Vodafone and HCL, Salesforce is the innovative company behind this amazing CRM platform. You don’t need to buy infrastructure, setup or manage software, you can just log in and start enhancing your customer service. It is one of the best CRM for small business.

Pricing Plans: Lightning Essentials for $25/user/month, Lightning Professional for $75/user/month, Lightning Enterprise for $150/user/month, Lightning Unlimited for $300/user/month

(Video) Top 10 CRM Systems | Best CRM Software | Independent CRM Software Ranking

NetHunt CRM

List of 10 Best CRM for Small Business and Startups - Startup Wonders (4)

NetHunt is a CRM built inside Gmail & integrated with other G Suite apps. It blends with Gmail and places customer profiles, deals, and opportunities right next to your emails. NetHunt captures and shows all the client- or deal-related details next to the conversation in your inbox, thus making important information always available. Therefore, NetHunt is the best solution for businesses that live in the G Suite ecosystem and need a CRM integrated with it.

NetHunt is not just integrated with Gmail. It is literally built inside Gmail and blended with its UI. That’s why it comes completely natural and intuitive for Gmail users. Starting is easy – it takes minutes to move data to NetHunt. And users have a choice either to customize NetHunt to their workflow or start with one of the built-in set-ups. You can try out NetHunt CRM with a free 14-day trial.

Pricing Plans – NetHunt offers a Free plan that remains free forever and includes up to 2 users. At $24/user per month, Professional Plan adds email tracking capability, integration with other G Suite apps, and team management features not available in the Free plan. Enterprise plan is available at $48/user per month. It offers the same features as the Professional plan but includes unlimited bulk email campaigns, additional on-demand custom development, a dedicated Customer Success Manager, as well as team onboarding and education.

Maple CRM

List of 10 Best CRM for Small Business and Startups - Startup Wonders (5)

Maple CRM is a trusted customer relationship management software for startups and small businesses in India. They have more than 500 customers in India. A good reason to select this SMB CRM is that the solution comes with Automated Lead Assignment, Team Management, Automating Repetitive Tasks and Invoice Builder.

With customers like Philips, Maple CRM works as your quotation software, invoice software workflow management software, lead management software, task management software, AMC management software, and ticket management software. It also gives you a report on your staff’s performances.

Pricing Plans: Premium plan for Rs 300/user/month and Professional plan for Rs 500/user/month. You can get a free trial to test it out.

SalezShark

List of 10 Best CRM for Small Business and Startups - Startup Wonders (6)

SalezShark CRM can help startups grow their relationship with customers using the advanced features of this CRM software. It is packed with tools for sales automation, relationship intelligence, Outlook add-on, marketing automation and more.

(Video) Best CRM For Startups | Top 5 CRM Softwares For Startup Business 2022

You can track all business opportunities and close more deals by streamlining your sales cycle with modules like accurate forecasting based on opportunities. Creating and managing online campaigns is very easy with this CRM from a single platform. Also, discover the closed deals back to their original campaigns to measure the level of engagement with customers.

Pricing Plans: Basic plan for $20/user/month and Pro plan for $49/user/month. It also comes with a custom plan as per your needs.

Agile CRM

List of 10 Best CRM for Small Business and Startups - Startup Wonders (7)

Agile CRM software is one of the best customer relationship management software for small business. With exciting benefits like project management, telephony integration, lead scoring, marketing automation, email tracking, appointment scheduling, and mobile marketing, this CRM software suite is a must for startups.

With this software, you can automate your sales, marketing, and service in one platform and prevent data leaks. The software helps your message consistently and make the most of its modern features and integration, easy implementation and great support. And all of that at an affordable price.

Pricing Plans: Free plan for 10 users, Starter plan for $8.99/month, Regular for $29.99/month and Enterprise for $47.99/month.

Centra CRM

List of 10 Best CRM for Small Business and Startups - Startup Wonders (8)

If you are a growing startup and want to increase your business, streamline your sales process, drive transparency and automate your sales process, Centra CRM will help you with all your customer relationship management needs. This CRM software for SMBs helps you increase your overall customer satisfaction score and drive transparency within your departments.

The CRM software is GST ready and enables users to convert leads into revenue paying customers. With its features like sales lifecycle stages with estimations, quotation management, authorizations, calendars, and activity trackers, this CRM software is robust, easy to use and comprehensive.

Pricing Plans: It comes with flexible pricing plans depending on your requirement. Contact them for the price.

(Video) Top 5 CRMs for Small Business - Late 2021

NextSky Sales

List of 10 Best CRM for Small Business and Startups - Startup Wonders (9)

NextSky Sales is one of the best CRM for small business. It is for high-speed sales teams that help you with tracking user behavior, lead scoring and optimizing sales operations. This CRM comes with essentials like contact management, sales management, deal management, lead tracking and alerts, invoice generation and quote generation.

With this CRM you can grow your company two folds by interacting with your customers as a real human being. You can manage your contacts effectively and close more deals and get complete details about your customers and their behavior. You can quickly create quotes, invoices and purchase orders for your customers and make better decisions.

Pricing Plans: It comes with flexible pricing plans depending on your requirement. Contact them for the price.

Cratio CRM

List of 10 Best CRM for Small Business and Startups - Startup Wonders (10)

Cratio CRM software is marketed as the ‘Complete Solution to Improve Your Marketing & Sales Performance’, and to be honest, it complies with what it is marketed as. This CRM for startups helps you automate drip marketing, email tracking, website tracking, automate workflow rules, manage leads and more. It also boasts itself with a mobile CRM app.

Using this CRM software you can capture your leads automatically from various sources and then assign, manage and track them. You can manage opportunities and sales pipelines with stages using the suite. It comes with a mobile CRM app to keep you connected all the time. You can customize forms, fields, and reports to suit your business.

Pricing Plans: Basic plan costs Rs 399/user/month and Enterprise plan costs Rs 499/user/month.

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(Video) 6 BEST CRM Software In 2022! Hubspot vs Salesforce vs Pipedrive vs Agile CRM

FAQs

What is the best CRM for small businesses and startups? ›

Your Guide to Top CRM for Startups , October 2021
  • Zendesk Sell.
  • Copper.
  • Nimble.
  • Salesforce Essentials.
  • Vtiger CRM.
  • CentraHub CRM.
  • Zoho CRM.
  • Pipedrive.

Which is the No 1 CRM? ›

World's #1 CRM - Salesforce IN.

Which is the best type of CRM system to use for an SME? ›

Pipeline Management

Pipedrive is best for small businesses that need a strong core set of basic CRM features, but don't want all the fuss that comes with a more robust system. It allows you to manage your leads, contacts and deals in a clean, intuitive visual interface.

What is Startup CRM? ›

A CRM software helps startup businesses store all their contacts in one place, monitor every step in the sales process, and build long-term relationships with their customers. These days, you can find many free CRM software available on the market. But what exactly is CRM? CRM stands for client relationship management.

What is CRM for small business? ›

CRM stands for customer relationship management but it typically refers to a tool or solution that helps businesses track and manage interactions with customers and prospects.

What are the 3 types of CRM? ›

The three types of CRM systems are operational, analytical and collaborative.

What are the 4 P's of CRM? ›

The “4 Ps of CRM Success" are Planning, People, Process and Platform to some while it is Product, Process, Policy, and People to others. The article will discuss these aspects with Indian examples.

Which CRM is most popular? ›

The top three most popular CRM platforms on the market are Zoho, Freshsales and HubSpot.
...
As featured in:
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  • CRM Software and Systems /
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31 Aug 2022

Which CRM tool is the best? ›

The best CRM software
  • Zoho CRM for scaling a business.
  • Salesforce Sales Cloud for customizability.
  • Bitrix24 for multi-channel communication.
  • Pipedrive for being easy-to-use.
  • Ontraport for automating online transactions.
  • Nimble for customer prospecting.
  • Nutshell for managing a sales team.
  • Apptivo for business management.

What is the most successful CRM in today's market? ›

Most Popular CRM Software with Features
  • monday.com.
  • Pipedrive CRM.
  • Salesforce CRM.
  • Zendesk CRM.
  • HubSpot CRM.
  • Oracle NetSuite.
  • Zoho CRM.
  • Act! CRM.
19 Sept 2022

Is CRM useful for small business? ›

It doesn't just make it easy for you to stay in contact with your customers; it actually helps you do business with them, supporting your business and delivering the speed and scalability that a fast-growing enterprise needs. A CRM system is like a map and compass for your small business.

Why is CRM important for small businesses? ›

CRM helps businesses learn about their customers, including who they are and why they purchase your products, as well as trends in customers' purchasing histories. This allows businesses to better anticipate their customers' needs and, as a result, fulfill them.

Does a startup need a CRM? ›

The CRM market is booming, with its market size expected to reach $128.97 billion by 2028. For start-ups, a good CRM is essential as a centralized system to manage customer relations and sales processes — especially when they have big dreams backed by tight budgets.

What is the best free or cheap CRM for a startup? ›

Bitrix24 offers everything you need in a single CRM system plus much more. Take a look and see why over 10 million teams have chosen Bitrix24 as the best free CRM for startups.

How do I choose a CRM for my business? ›

How to Choose the Right CRM for Your Business
  1. Identify Your Goals. ...
  2. Understand the Implementation. ...
  3. Prepare For User Adoption. ...
  4. Understand Product Mobility. ...
  5. Layout Your Processes. ...
  6. Review Compatibility With Current Software. ...
  7. Dig Into the Product Demo. ...
  8. Ask About Reporting Capabilities.
1 May 2020

What is CRM give example? ›

Customer relationship management (CRM) is a technology that allows businesses both large and small to organise, automate, and synchronise every facet of customer interaction. CRM system examples include marketing, sales, customer service, and support.

What the the 4 main types of CRM software and what are their uses? ›

Let's now take a closer look at each one of them.
  • Operational CRMs. Operational CRMs give your marketing, sales, and customer service departments the possibility to better support your existing and potential customers. ...
  • Analytical CRMs. ...
  • Collaborative CRMs. ...
  • Campaign management CRMs. ...
  • Strategic CRMs.
12 Dec 2019

What are the 8 Building Blocks of CRM? ›

In this Spotlight, we drill down into the Eight Building Blocks of CRM — vision, strategy, valued customer experience, organizational collaboration, processes, information, technology and metrics — providing more detail and fleshing out the framework.

What are the 6 CRM modules? ›

Let's find out what modules should a sound CRM system include to lead a company to success.
  • CRM Module 1: Leads. Customers are the most valuable assets for your business. ...
  • CRM Module 2: Marketing. ...
  • CRM Module 3: Workflows. ...
  • CRM Module 4: Apps Marketplace. ...
  • CRM Module 5: Reports. ...
  • CRM Module 6: Content Repository.
2 Mar 2020

What are the two main types of CRM? ›

To start, there are three main types of CRMs: collaborative, operational, and analytical.
...
  • Collaborative CRM systems. A top focus of collaborative CRM systems is breaking down silos. ...
  • Operational CRM systems. ...
  • Analytical CRM systems.
26 Mar 2020

What are the 5 marketing strategies? ›

The 5 areas you need to make decisions about are: PRODUCT, PRICE, PROMOTION, PLACE AND PEOPLE. Although the 5 Ps are somewhat controllable, they are always subject to your internal and external marketing environments. Read on to find out more about each of the Ps.

What are 4 C's in marketing? ›

The 4Cs for marketing communications: Clarity; Credibility; Consistency and Competitiveness. What is it? The 4Cs (Clarity, Credibility, Consistency, Competitiveness) is most often used in marketing communications and was created by David Jobber and John Fahy in their book 'Foundations of Marketing' (2009).

What are the 4 C's of sales? ›

The 4Cs are customer, cost, convenience and communication. By learning to use the 4Cs model, you'll have the chance to think about your product from a new perspective (the customer's) and that could be very good for business. Here's how to use the 4Cs to best position your product in a competitive market.

Who is the largest CRM company? ›

Contents
  • #1 Salesforce.
  • #2 Microsoft Dynamics CRM.
  • #3 Zoho CRM.
  • #4 Monday.com CRM.
  • #5 SugarCRM.
  • #6 Oracle CRM.
  • #7 SAP CRM.
  • #8 Adobe CRM.
11 Aug 2022

Who is the global leader in CRM? ›

Market share of CRM leading vendors worldwide 2016-2021

Salesforce is the leading vendor in the customer relationship management (CRM) applications market worldwide with a market share of 23.8 percent in 2021.

Which CRM is better than Salesforce? ›

Here the top alternatives to Salesforce as a CRM software:

Best for top rated: Insightly. Best for enterprise: HubSpot CRM. Best for value: Agile CRM. Best for tech savvy: Bitrix24.

What is latest technology on CRM? ›

CRM is becoming interwoven with IoT technologies.

Improving customer experience is the area where most enterprises are using data generated from IoT solutions. With IoT technologies, companies can monitor and service their clients in new and proactive ways that were previously unimaginable.

What is the 20 80 Rule of CRM? ›

The 80/20 rule states that 20 percent of customers are driving 80 percent of your business. The idea is that applying it to CRM applications, such as data mining, campaign management, and sales force automation, will help your business identify your best customers—that 20 percent segment.

What are the 5 largest clients that have been using Salesforce? ›

Among the 150,000 Salesforce customers worldwide, the most prominent are Spotify, Amazon Web Services, U.S. Bank, Toyota, Macy's, T-Mobile, and others.

What is a good CRM used for? ›

Customer relationship management (CRM) is a technology for managing all your company's relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.

What are the five benefits of CRM? ›

While the benefits vary by department or industry, six benefits of CRM platforms that affect every user include:
  • Trustworthy reporting.
  • Dashboards that visually showcase data.
  • Improved messaging with automation.
  • Proactive service.
  • Efficiency enhanced by automation.
  • Simplified collaboration.

Which is the best online business to start? ›

Start an online business with these 16 ideas.
  • Launch your own clothing line.
  • Set up a dropshipping store.
  • Sell your artwork online.
  • Become a freelance writer, designer or developer.
  • Teach an online course.
  • Flip your thrift store finds.
  • Publish your own book.
  • Start a blog.
4 Mar 2022

How does a CRM help business to grow? ›

A CRM system can help you identify and add new leads easily and quickly, and categorise them accurately. By focusing on the right leads, sales can prioritise the opportunities that will close deals, and marketing can identify leads that need more nurturing and prime them to become quality leads.

Is Salesforce good for startups? ›

Buying into a good CRM solution will allow you to handle customer data like a big business as you grow into one. While Salesforce is just one of the potential solutions for startups, it's widely regarded as one of the best, and there has never been a better time to implement it.

Can you use Excel as a CRM? ›

Yes, Excel can be used to build a CRM. However, it is not as efficient as a dedicated CRM platform that offers multiple advanced features. What is a CRM spreadsheet? A CRM spreadsheet manages data of sales leads and actual customers by jotting down information on a sheet, like Excel and Google Sheets.

Is there a totally free CRM? ›

HubSpot is the free software stalwart for CRM and marketing software. The free HubSpot option is a combination of HubSpot's CRM, marketing, sales, and services tools. It's as well suited for sales teams in need of CRM, as it is suited for marketers to automate communications.

What is a CRM strategy? ›

What is a CRM strategy? CRM is Customer Relationship Management. A CRM strategy is a company-wide plan for your business to grow revenues and profit, reduce costs and enhance customer relationships (putting them first).

Is the best CRM for growing or small scale businesses? ›

HoneyBook
  • Salesforce. Essentials. Visit Site for Pricing at Salesforce.com. ...
  • Bigin. by Zoho CRM. $7 Per User Per Month, Billed Annually at Zoho CRM. ...
  • Capsule. CRM. Available at Capsule. ...
  • Freshsales. CRM. ...
  • Less. Annoying CRM. ...
  • Vtiger. Visit Site for Pricing at Vtiger. ...
  • Monday.com. Available at monday.com. ...
  • Onpipeline. Free Trial at Onpipeline.

What is the best and most user friendly CRM platform or software to use for small businesses? ›

HubSpot. HubSpot is hands down the best CRM for small businesses looking for a cost-effective CRM solution when they're getting started. It's a great customer database software for managing new leads. HubSpot is an easy CRM to use and offers a wide range of tools to manage the customer journey.

What is the best CRM for non profit? ›

Top 10 Nonprofit CRM Software
  • Kindful.
  • Network for Good.
  • EveryAction.
  • DonorPerfect.
  • Neon CRM.
  • Classy.
  • Virtuous.
  • Salesforce.org Nonprofit Cloud.
23 Sept 2022

What CRM does AAA use? ›

With AXIS Customer Relationship Management (CRM), an intuitive customer relationship tool used by AAA/CAA auto clubs, your team can leverage customer information to easily personalize marketing, sales and service activities and ensure every member gets a unique and valuable experience.

How do I choose a CRM for my business? ›

How to Choose the Right CRM for Your Business
  1. Identify Your Goals. ...
  2. Understand the Implementation. ...
  3. Prepare For User Adoption. ...
  4. Understand Product Mobility. ...
  5. Layout Your Processes. ...
  6. Review Compatibility With Current Software. ...
  7. Dig Into the Product Demo. ...
  8. Ask About Reporting Capabilities.
1 May 2020

Is the best CRM for growing or small scale businesses? ›

HoneyBook
  • Salesforce. Essentials. Visit Site for Pricing at Salesforce.com. ...
  • Bigin. by Zoho CRM. $7 Per User Per Month, Billed Annually at Zoho CRM. ...
  • Capsule. CRM. Available at Capsule. ...
  • Freshsales. CRM. ...
  • Less. Annoying CRM. ...
  • Vtiger. Visit Site for Pricing at Vtiger. ...
  • Monday.com. Available at monday.com. ...
  • Onpipeline. Free Trial at Onpipeline.

What is the most commonly used CRM? ›

Salesforce is one of the largest, most popular CRM platforms on the market, with a market share of almost 20%!

What type of CRM does Coca Cola use? ›

So Coca Cola decided to use SAP Strategic Enterprise Management. They implemented SAP financials into their business in order to handle the financial processes of the corporation.

Which CRM has the best customer service? ›

The Best CRM Software of 2022
  • Best for Communication: Freshsales.
  • Best for Integrations: HubSpot CRM.
  • Best for Remote and Hybrid Teams: Zoho CRM.
  • Best for Cross-Platform Integrations: Quickbase.
  • Best for Customer Support: Sage CRM.
  • Best for Customization: Insightly.
  • Best for Midsize Businesses: SugarCRM.
4 days ago

What is the 20 80 Rule of CRM? ›

The 80/20 rule states that 20 percent of customers are driving 80 percent of your business. The idea is that applying it to CRM applications, such as data mining, campaign management, and sales force automation, will help your business identify your best customers—that 20 percent segment.

What are the 5 keys to successful CRM implementation? ›

5 Key Ingredients for a Successful CRM Implementation
  • People and process first, software second. The best CRM software doesn't overcome process or people shortfalls. ...
  • Executive Sponsorship. ...
  • Define CRM Success. ...
  • Implement Gradually. ...
  • Actively Manage the Implementation.
12 Jan 2012

What should a basic CRM have? ›

9 Must-Have CRM Features For Your Business
  • Contact Management. You won't find a CRM that doesn't have a contact management capability. ...
  • Deal Stages. ...
  • Daily Dashboard. ...
  • Content Repository. ...
  • Automated Data Capture. ...
  • Reporting. ...
  • Mobile. ...
  • Integration with Marketing Automation.

What is the most successful CRM in today's market? ›

Most Popular CRM Software with Features
  • monday.com.
  • Pipedrive CRM.
  • Salesforce CRM.
  • Zendesk CRM.
  • HubSpot CRM.
  • Oracle NetSuite.
  • Zoho CRM.
  • Act! CRM.
19 Sept 2022

Why you need a CRM for small business? ›

CRM Automates Your Communication

And of course, communicating with all of your customers and prospects takes a lot of time. But CRM helps you do more in less time by keeping different lists and even automatically segmenting some customers into specific groups based on their purchases or other behavior.

Why should a small business use a CRM? ›

A CRM can help you store customer data such as user behavior, how long a customer has been with your business, purchase records, and notes on sales interactions, which you can use to optimize your sales and marketing processes and improve customer service across your organization.

Who is the largest CRM company? ›

Contents
  • #1 Salesforce.
  • #2 Microsoft Dynamics CRM.
  • #3 Zoho CRM.
  • #4 Monday.com CRM.
  • #5 SugarCRM.
  • #6 Oracle CRM.
  • #7 SAP CRM.
  • #8 Adobe CRM.
11 Aug 2022

Who is the global leader in CRM? ›

Market share of CRM leading vendors worldwide 2016-2021

Salesforce is the leading vendor in the customer relationship management (CRM) applications market worldwide with a market share of 23.8 percent in 2021.

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